Mystery Shopping Manual
Posted by Angie Hullett on Mon, Jul 06, 2009 @ 04:04 PM
Are you new to Mystery Shopping or maybe just looking for some guidance or fresh ideas? I was looking around the Internet and came upon this lady from Texas, Cathy Stucker. I searched a couple of her sites and found one I thought to be quite interesting. She has wrote a book, The Mystery Shoppers Manual. I personally have not bought it but her site says that it is recognized by the MSPA which I found to be impressive. This is what the MSPA had to say about her book:
The Mystery Shopping Providers Association (MSPA) recognizes that mystery shoppers and prospective mystery shoppers need a resource that will give them the ‘real story’ about mystery shopping. . .the opportunities, the realities, and how to perform at their peak. Cathy Stucker’s book, The Mystery Shopper’s Manual, provides solid information that offers the mystery shopper reliable information on how to obtain assignments, how to perform them well, and how to ensure that mystery shops are conducted in accord with the wishes of the mystery shopping company and its clients. The Mystery Shopper’s Manual provides a realistic approach to mystery shopping that addresses step-by-step processes for becoming a successful shopper.
The cost is $24.95 plus shipping and included in this fee is a down loadable link to mystery shopping companies and websites that she talks about in her book. If you are interested in ordering her book, click here to go straight to the order page. If you just want to read more about it and see what others had to say, click here.
I am curious, has anyone bought the book that you can give us some feedback on it? Is it worth the money?